SEO report of fidelitymortgagelender.com

Redirected to fidelityca.com/

Fidelity Mortgage Lenders - Los Angeles, CA

fidelityca.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : fidelityca.com/

Character length : 15

Title
Fidelity Mortgage Lenders - Los Angeles, CA
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Fidelity Mortgage Lenders - Los Angeles, CA
url: http://fidelityca.com/
site_name: Fidelity CA

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://fidelityca.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/
Baiduspider
  • All subpages are denied to crawl
Yandex
  • All subpages are denied to crawl


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Fidelity Mortgage Lenders - Los Angeles, CA

Character length : 43

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 9%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
040600
Heading structure in the source code
  • <H2> Commercial Loans
  • <H2> Residential Loans
  • <H2> Why Fidelity?
  • <H2> Trust Deed Investments
  • <H4> COMMERCIAL LOANS
  • <H4> RESIDENTIAL LOANS
  • <H4> Trust Deed Investments
  • <H4> CONTACT US
  • <H4> Recent Posts
  • <H4> Menu
Word cloud
  • loans16
  • fidelity11
  • commercial8
  • investments6
  • deed6
  • trust6
  • residential5
  • mortgage4
  • lenders4
  • reading…4
  • loan4
  • continue4
  • real4
  • news4
  • now4
  • estate4
  • been3
  • base3
  • online3
  • apply3
  • broker3
  • qualifications3
  • funding2
  • attention2
  • successful2
  • property2
  • there’s2
  • we’ve2
  • above2
  • personal2
  • service2
  • fidelity’s2
  • apartment2
  • recent2
  • incentives2
  • team2
  • home2
  • call2
  • units2
  • make2
  • ext2
  • specializes2
  • million2
  • multi-family2
Keyword matrix
wordtitledescriptionsheading
loans
fidelity
commercial
investments
deed
trust
Two Word cloud
  • continue reading…3
  • deed investments3
  • make commercial2
  • base our2
  • mortgage lenders2
  • estate loans2
Three Word cloud
  • base our loan3
  • trust deed investments2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
3.90
Flesch Reading Ease
74.90
Coleman Liau Index
11.20
Automated Readability Index (ARI)
2.50
Dale–Chall Readability
6.60
SMOG Index
8.40
Spache Readibility
5.00
Number of letters
1274
Number of words
277
Number of sentences
61
Average words per sentences
5
Number of syllables
417
Syllables in words
418
Average syllables in words
1.51
Number of words in first three syllables
50
Percentage of word / syllables
18.05
Words not in Dale-Chall easy-word list
111
Words not in Spache easy-word list
80

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>3
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>3
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.50 seconds have passed until the page started to load.
Loading time
1,887 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
25
Number of source domains
3
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://fidelityca.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://fidelityca.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://fidelityca.com/.. /scripts.js?ver=5.0.1
  • http://fidelityca.com/.. /comment-reply.min.js?ver=79a30d7bed96a4e...
  • http://fidelityca.com/.. /jquery.flexslider.js?ver=0.9.5
  • http://fidelityca.com/.. /wp-embed.min.js?ver=79a30d7bed96a4e0df49...
List of render blocking css files
  • http://fidelityca.com/.. /style.css?ver=3.0.0
  • http://fidelityca.com/.. /styles.css?ver=5.0.1
  • http://fonts.googleapis.com/css?family=Open+Sans%3A400italic%2C700it...
  • http://fidelityca.com/.. /style.css?ver=0.9.5

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://fidelityca.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://fidelityca.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://fidelityca.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://fidelityca.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • http://fidelityca.com/wp-includes/js/comment-reply.min.js?ver=9e9a33183d7062d8e51019c57c8ec680
  • http://fidelityca.com/wp-content/plugins/genesis-responsive-slider/js/jquery.flexslider.js?ver=0.9.5
  • http://fidelityca.com/wp-includes/js/wp-embed.min.js?ver=9e9a33183d7062d8e51019c57c8ec680
File size of all javascript files combined
161.46KB
Javascript minifying
You can save 16.5KB (41% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://fidelityca.com/wp-content/themes/executive-pro/style.css?ver=3.0.0
  • http://fidelityca.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • http://fidelityca.com/wp-content/plugins/genesis-responsive-slider/style.css?ver=0.9.5
File size of all css files combined
62.87KB
CSS minifying
You can save 13.5KB (26% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
25.05KB
Gzip compression
Error! By using Gzip you can save 61.9KB (65% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
12
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://fidelityca.com/.. /icon-direction-nav@2x.pngExpiry time is not specified
http://fidelityca.com/.. /icon-li-footer@2x.pngExpiry time is not specified
http://fidelityca.com/.. /icon-search@2x.pngExpiry time is not specified
http://fidelityca.com/.. /buildingsliderflip21-1140x445.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingsliderflip42-1140x445.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingsliderflip42-300x100.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingslider-1140x445.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingslider-300x100.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingsliderflip-1140x445.jpgExpiry time is not specified
http://fidelityca.com/.. /buildingsliderflip-300x100.jpgExpiry time is not specified
http://fidelityca.com/.. /FidelityMortgageLenders-350.pngExpiry time is not specified

 Speed test – Images

File size of all images combined
491.24KB
Image optimisation
You can save 180.1KB (39% compression) by optimising the images below:

 Traffic

Alexa
15309389

 Website security

IP
37.60.243.71
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : Trust Deed Investments, ( 0px from top )
  • H2 : Commercial Loans, ( 0px from top )
  • H2 : Residential Loans, ( 0px from top )
  • H2 : Why Fidelity?, ( 0px from top )
  • H2 : Trust Deed Investments, ( 0px from top )
  • H2 : Commercial Loans, ( 0px from top )
  • H4 : COMMERCIAL LOANS, ( 1162.03125px from top )
  • H4 : RESIDENTIAL LOANS, ( 1574.03125px from top )

 Typos

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